What should the executive management know about the sales funnel?
How startups, scale-ups and midsize companies can increase their sales performance through active sales funnel management.
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What should the executive management know about the sales funnel?
How startups, scale-ups and midsize companies can increase their sales performance through active sales funnel management.
What should the executive management know about the sales funnel?
How startups, scale-ups and midsize companies can increase their sales performance through active sales funnel management.
- Sales Excellence is a systematic approach to the continuous development of sales and its adaptation to internal and external changes. At the heart of sales excellence is the professional management of the holistic sales process, which is mapped in a structured manner as a “sales funnel” or “sales pipeline”.
- The topic is of central importance for business success and therefore not only relevant for sales management, but also for management.
- This white paper provides an overview of professional sales funnel management from the perspective of management and offers practical recommendations for implementation and organizational anchoring.
